BBA Business Analytics

Transform Data into Business Intelligence
The Bachelor of Business Administration (BBA) in Business Analytics at Kristu Jayanti (Deemed to be University), offered under the School of Business and Management, Department of Professional Studies, is a 4-year undergraduate programme designed in collaboration with the Institute of Analytics (IoA), UK.

Aligned with the National Education Policy (NEP) 2020, this programme follows a flexible multi-exit option framework that empowers students to pursue their academic and career goals at their own pace.

📌 Programme Snapshot

• University: Kristu Jayanti (Deemed to be University)
• School: School of Business and Management
• Department: Department of Professional Studies
• Duration : 3 Years – Bachelor’s Degree & 4 Years – Bachelor’s Degree with Honours / Honours with Research
• Accreditation: NAAC Accredited with A++ Grade
• Collaboration: Institute of Analytics (IoA), UK
• Intake: Limited seats ensuring personalized learning and mentoring
• Unique Advantage: Combines business knowledge with advanced data analytics expertise

About the Programme
At Kristu Jayanti (Deemed to be University), the Bachelor of Business Administration (BBA) in Business Analytics is offered as a future-ready undergraduate programme designed in academic association with the Institute of Analytics (IoA), UK. The programme aims to nurture professionals who can harness the power of data to drive strategic decision-making and deliver meaningful business impact in an increasingly data-centric world. The BBA in Business Analytics integrates core business knowledge with specialized data analytics competencies, enabling students to develop strong foundations in both management and analytical sciences. The curriculum is thoughtfully designed to balance theory with practice, offering a blend of business principles, management concepts, statistical techniques, and technology-driven tools. Students acquire expertise in areas such as statistical analysis, data mining, data visualization, predictive modelling, and business intelligence applications.

Beyond technical proficiency, the programme emphasizes the development of critical thinking, problem-solving, and communication skills. Students engage with subjects such as accounting, economics, finance, marketing, operations management, and organizational behaviour, which provide them with a solid understanding of business operations and strategies. In parallel, they explore advanced analytical modules, including probability theory, regression analysis, hypothesis testing, and sampling methods, alongside hands-on training in statistical software and data analytics platforms. This dual approach ensures that graduates are well-rounded professionals, capable of interpreting data in meaningful ways and aligning insights with business goals.

Experiential learning is a hallmark of the programme. Through case studies, live projects, internships, and industry collaborations, students gain real-world exposure to how analytics is applied across various sectors, including consulting, finance, retail, healthcare, and technology. This practical orientation not only enhances their problem-solving abilities but also prepares them to adapt to evolving business environments.

Graduates of the BBA in Business Analytics from Kristu Jayanti (Deemed to be University) are uniquely positioned to pursue careers in data analytics, business intelligence, consulting, and financial analysis, among others. They leave the programme not only with technical expertise but also with the confidence and strategic vision to contribute effectively to organizations and society.

In essence, this programme transforms students into data-driven decision-makers who can bridge the gap between business knowledge and analytical intelligence, embodying the University’s commitment to academic excellence and holistic development.

Key Learning Areas

• Business Foundations: Accounting, Economics, Finance, Marketing, Operations Management, and Organizational Behaviour
• Statistical & Analytical Skills: Regression analysis, probability theory, hypothesis testing, and sampling methods
• Data Science Tools: Data mining, data visualization, and predictive modelling
• Decision-Making: Leveraging analytics for innovation and strategy in business

Why Choose BBA in Business Analytics at Kristu Jayanti (Deemed to be University)?
✔ Placement success you can count on
✔ NEP 2020-compliant 4-year UG programme with multi-exit flexibility
✔ Offered by the School of Business and Management, Department of Professional Studies
✔ A NAAC A++ accredited Deemed-to-be University
✔ Global collaboration with the Institute of Analytics (IoA), UK
✔ Industry-oriented curriculum with practical exposure to modern data tools
✔ Builds strong analytical, communication, and problem-solving skills
✔ Wide career scope in data science, consulting, finance, and business intelligence

Career Opportunities
Graduates of this programme can pursue careers such as:

• Business Analyst
• Data Analyst
• Financial Analyst
• Market Research Specialist
• Business Intelligence Consultant
• Data-driven Entrepreneur

Placement Highlights – Business Analytics
Your Future in Business Analytics Starts Here
At Kristu Jayanti (Deemed to be University), we don’t just prepare you for a degree we prepare you for a career. With the BBA in Business Analytics, students gain the skills to solve real-world business problems through data, and this translates directly into strong placement outcomes. Year after year, leading multinational companies and consulting firms recruit our graduates for high-impact roles in business intelligence, data analytics, and financial consulting.

Backed by the School of Business and Management, Department of Professional Studies, and supported by the Institute of Analytics (IoA), UK, our placement cell ensures that students step into the job market with confidence, global exposure, and competitive offers.

Key Recruiters (Analytics & Consulting)

• Deloitte
• EY
• KPMG
• PwC
• Cognizant
• Oracle
• TheMathCompany
• Data Semantics
• Amazon
• Google

Career Roles

• Business Analyst
• Data Analyst
• Financial Analyst
• Business Intelligence Consultant
• Market Research Specialist

Compensation Highlights (Analytics-related trends)

• Maximum Package (recent analytics-related offers): Up to INR 13.5 LPA*
• Average Package (UG analytics-linked placements): ~ INR 6–7 LPA*
• Analytics roles show higher-than-average starting packages compared to traditional business roles.

Placement Support
✔ Industry-oriented training in data tools & visualization
✔ Mock interviews & case studies with consulting experts
✔ Soft skills & communication workshops for client-facing roles
✔ Dedicated Placement Cell with 100+ recruiters visiting campus

Take the Next Step
Shape your future with the BBA in Business Analytics at Kristu Jayanti (Deemed to be University) a programme that blends business education with the power of analytics, aligned with the flexible NEP 2020 framework.